AJ McKinney is an MBA candidate at the University of North Carolina at Chapel Hill. Currently
attending Kenan-Flagler Business School, he is concentrating in Strategy Consulting, Business
Analytics and Management Science as well as Technology and Innovation Management. Prior to
business school, he worked in sports, media, and entertainment industry.
He previously worked for the Atlanta Braves Baseball Club, where his roles consisted of growing
business partnerships through sports and entertainment. Prior to his role in corporate and business
development he was a marketing executive for an NFL sports agency called Elements Sports Group.
He handled all his clients marketing, partnerships, sponsorships, and endorsement deals.
Originally from Birmingham, AL he attended the University of Alabama for undergraduate and
graduate school. He obtained his bachelor’s in Kinesiology and master’s in Sports Business
Management. In his free time, he enjoys traveling, sports, podcasts, music, movies, cooking, and
health and fitness.